Opportunities in Global Stationery Market: Pen as Stationery Product to Witness Significant Growth in Terms of Value through 2026
Stationery includes a wide
range of materials such as writing materials, office supplies, pencils, glue,
and other such similar items. Stationery manufacturers are largely focusing on
using paper or paper-board to create various products used in a filing, artwork,
etc. Manufacturers of stationery products are also purchasing raw materials
such as plastic, wood, and ink on a large scale to produce pen, pencil, marking
device or carbon paper. Stationery products are largely sold to wholesalers,
retailers, large corporations, and schools. Stationery manufacturers are also
focusing increasing sales by offering something unique to the end-users. Hence,
the production of eco-friendly recycled stationery has increased in recent
years. Consumers are demanding green products to support green living. Hence,
vendors are trying to meet the demand by investing in research and development
of eco-friendly materials along with better functionality.
The trend of designer
stationery products is also gaining traction with manufacturers offering
crafted design being robust, functional and stylish. Also, the concept of
licensing of stationery is becoming popular. Licenses dealing with movies,
cartoon characters, sports stars and TV shows are used in marketing basic
stationery products.
The
Global Stationery Market to Bring in Close to US$ 24,000 Million Revenue by
2026 End
According to recent market study, the
global stationery market is likely to reach close to US$ 24,000 million revenue
by 2026 end. With the growing demand for smart stationery products,
manufacturers are focusing on developing smart products according to the demand
by customers. Customization of stationery products continue to rise, especially
in the developed countries such as North America and Europe. Moreover,
corporate expansion and establishment of new companies in Europe are also
driving the need for personalized stationery products such as business cards,
and memos. Manufacturers are also incorporating new technologies in stationery
products to make them more appealing. Along with changing lifestyle, demand for
smart stationery products, luxury writing instruments is also likely to surge. Growth
in e-commerce platform is expected to drive the sale of stationery products in
the global market.
Meanwhile, technological advancement
is resulting in the increased use of smartphones for storing information, as
the information stored on the device can be retrieved whenever required. The
major factors contributing to the use of smart devices is it has reduced a need
to manage and store a stack of papers and also resulted in less spending on
stationery products.
Growing demand for
high-quality ink and writing materials will continue to support the sales of
pen globally. In terms of value, pen as the stationery product is expected to
witness strong growth in the global market for stationery through 2026. Sales
of stationery products through exporters is likely to reflect the highest
growth. However, wholesalers channel is also expected to witness the highest
growth in the global market for stationery.
Leading companies in the
global market for stationery are BIC Cello, Lion
Pencil Co., Ltd., Navneet Education Limited, GM Pens International Pvt Ltd,
Qingdao Changlong Stationery Co., Ltd., ITC Limited, Wenzhou Aihao Pen Trade
Co. Ltd., Guangbo Group Stock Co., Ltd., Shenzhen Comix Group Co., Ltd., Beifa
Group Co., Ltd., M&G Holding Group Co., Ltd., Jason’s Deli Inc., Mitsubishi
Corporation, Zebra Co., Ltd., Pentel, PILOT CORPORATION, KOKUYO Co,Ltd, and
Shachihata Inc.
Find More Detail on Stationary Market- https://goo.gl/eUxruf
Comments
Post a Comment